Leading Internet Service Providers already offer TrueSwitch services
to their customers for FREE!. Please click on the link to the right
to use the services provided by each TrueSwitch Partner. Or, if
you are not currently a subscriber to one of those TrueSwitch partners,
please click on the logo below to learn more about becoming a subscriber
and to sign up.
 
  
If you are an ISP or email provider and would like to
learn how to offer TrueSwitch and TrueSuite products
to your end users
Why is TrueSwitch Important?
With the US Internet Subscriber Growth slowing, ISPs are increasingly dependent relative on acquiring competitor's customers. However, most major ISPs in the US have proprietary applications and systems that make it very difficult for consumers to switch to an ISP of their choice. Hence, for ISPs and consumers alike, there is a pressing need for a robust solution such as TrueSwitch.
A 2002 J.P. Morgan Securities study focusing on one of the largest U.S. ISPs found that:
- Over 90% of users consider email interruption a barrier to switching to an
ISP of their choice
- Over 42% of users consider Instant Messenger interruption a barrier to
switching to an ISP of their choice
- Over 80% of an ISPs new customers are switching from another ISP
(Source: SEC Filings of publicly held ISPs}
TrueSwitch addresses the above issues, and, in the process, has delivered the following value to partnering ISPs:
- In two different studies, ISPs have found an average of 32% reduction in new customer cancellation rates when comparing TrueSwitch users to non-TrueSwitch users. This reduction occurred in the most crucial period of a new customer's subscription - during the first 90 days.
- Over 80% of TrueSwitch users opt to notify their contacts of their new email address and the average Trueswitch user has between 30 - 50 address book entries. Sponsoring ISPs that choose to embed a marketing message in each of these emails increase their brand awareness and attract additional subscribers to their service.
- TrueSwitch has also demonstrated a quantifiable increase in customer acquisition rates for partnering ISPs.
Why should you partner with Esaya?
- To enable you to help your customers address one of their
greatest concerns - acquiring and retaining new customers
- To differentiate yourself in a competitive market by selling the
only full-featured switching solution in the industry
- Enter a new market that is poised to grow rapidly in the very
near future
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